Richard Smith is a coach, mentor, and entrepreneur whose journey from a struggling life insurance agent to a successful business owner is rooted in transformation, perseverance, and belief. In 2016, Richard started in the life insurance industry facing financial difficulties, uncertainty, and self-doubt. Despite the challenges, Richard remained committed to improving his mindset, refining his sales techniques, and developing strategies to succeed. This personal growth became the foundation for what would eventually become his coaching business.
As Richard began to experience success, he realized that achieving financial freedom and business growth wasn’t just about mastering sales techniques; it was about overcoming mental barriers, shifting beliefs, and building confidence. This realization sparked a passion for helping others achieve the same breakthroughs.
In 2019, Richard founded Richard Smith Coaching & Success to formally share his expertise with others in the life insurance industry. His coaching combines practical business strategies with mindset transformation and faith-based principles. Richard teaches agents to overcome self-doubt, embrace personal development, and implement actionable strategies that lead to long-term success.
What makes Richard’s coaching stand out is his real-world experience. Having walked the path from struggle to success, Richard understands the challenges his clients face. His approach is authentic and personalized, guiding agents not only to achieve financial success but to live with purpose and alignment. Through one-on-one coaching, group mentorship, online courses, and published content, Richard continues to inspire agents to break through barriers and achieve lasting transformation in both business and life.

Richard Smith brings real-world experience, proven strategies, and a faith-driven approach to help you succeed. His personalized mentorship and mindset mastery will transform your life and business. Choose Richard for authentic guidance and lasting results.
Richard’s journey from struggle to success provides practical, battle-tested solutions for agents.
Overcome mental roadblocks, build confidence, and develop the resilience needed to thrive in business.
Learn actionable sales techniques and business practices that drive consistent growth and financial success.
Align your personal beliefs with business success for deeper fulfillment and purpose-driven achievement.
Meet our team of dedicated professionals, led by Richard Smith. Together, we’re committed to empowering life insurance agents with the tools, strategies, and mindset shifts needed to achieve lasting success and fulfillment.